Open Road to Progressive IMS Outdoors Northern California Ride Sonoma Raceway
Taking in the view from Duncans Point on a cold, foggy summer day. (Photo by Kevin Wing)

For 2021, the Progressive International Motorcycle Shows tour has been rebranded as Progressive IMS Outdoors and events will be held outside, like open-air powersports festivals. The tour will visit nine major markets around the U.S. between July and November (see the full schedule at motorcycleshows.com). Each stop will be a three-day event for powersports enthusiasts and potential riders of all ages and skill levels, with motorcycle demo rides and hands-on experiences unique to each venue. 

The first stop is in Northern California, at Sonoma Raceway over the weekend of July 16-18. We’re providing suggested scenic rides to or near each tour stop, with routes available on the REVER app. The Northern California ride is a 165-mile paved route that starts in the coastal town of Fort Bragg and ends at Sonoma Raceway, which is located north of San Francisco. Most of the route follows California State Route 1 south along the scenic, rugged Pacific Coast.

Open Road to Progressive IMS Outdoors Northern California Ride Sonoma Raceway REVER map

Click here to view the REVER route shown above

Fort Bragg is a charming burg that’s home to the Sea Glass Museum, the Skunk Train, and North Coast Brewing Company. Heading south through town on Route 1 (Main Street), the ride begins on the Noyo River Bridge. Known in this area as Shoreline Highway, Route 1 is a scenic two-lane road that winds along the contours of the coast. Despite being just 165 miles long, this route typically takes four to five hours, not including stops. 

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Open Road to Progressive IMS Outdoors Northern California Ride Sonoma Raceway
The route starts on the Noyo River Bridge in Fort Bragg. (Photo by Clement Salvadori)

You’ll want to stop often at the many towns, natural areas, scenic overlooks, and state parks along the way, such as the Navarro River Bridge, where Route 128 goes inland to the Navarro River Redwoods State Park. Other highlights include Mendocino, Point Arena Lighthouse, Stewarts Point, Salt Point State Park, Fort Ross, Jenner, Sonoma Coast State Park, Duncans Point, and Bodega Bay.

Open Road to Progressive IMS Outdoors Northern California Ride Sonoma Raceway
Jenner is a charming village near where the Russian River flows into the Pacific. (Photo by Clement Salvadori)

After riding along the eastern edge of Tomales Bay, you’ll arrive in the town of Point Reyes Station. Turn onto Point Reyes-Petaluma Road, which follows Lagunitas Creek and passes along the Nicasio Reservoir. The route continues east, crosses U.S. Route 101, and follows State Route 37 (Sears Point Road) and State Route 121 (Arnold Drive) to Sonoma Raceway. Enjoy the ride and enjoy the show!

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For more information about Progressive IMS Outdoors and to buy tickets, visit motorcycleshows.com.

Open Road to Progressive IMS Outdoors Northern California Ride Sonoma Raceway
Sonoma Raceway is located northern of San Pablo Bay.

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