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The Home for Women In Sturgis

The Sturgis Buffalo Chip is hosting Women’s Day at the Chip, a day-long celebration of women in motorcycling on Tuesday, Aug. 10 during the Sturgis Motorcycle Rally

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Sturgis, S.D. (July 9, 2021): Known organically for years as the Home For Women in Sturgis, the Sturgis Buffalo Chip is officially declaring the Tuesday of rally week Women’s Day at the Chip. Tuesday, Aug. 10 will be a day for women riders, passengers and the friends who support them to gather and celebrate at the Sturgis Buffalo Chip. Women’s Day at the Chip features women-led components for all women in motorcycling: pilot, passenger, industry rep, aspiring riders and others. The activities will emphasize inclusivity, so all are welcome to take part in the many events and activities planned at the free-access Buffalo Chip CrossRoads that day. See the full lineup of Women’s Day at the Chip events at BuffaloChip.com/WomensDay.

“Women’s Day started as a small flagship event called Biker Belles,” said Toni Woodruff, Biker Belles Director. “It’s now grown into a full day celebrating riders who break the stereotype that motorcycles are just for men. Our legacy event set the base to cover all aspects of the moto lifestyle from the female perspective, and it made way for the inclusion of other women’s events. Women’s Day holds special importance for us at the Chip.”

Women’s Day Events

Biker Belles

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Honorary special guests Karen Davidson of Harley-Davidson Motor Company and Jill Parham, co-founder of J&P Cycles, will join a stacked lineup of previously announced special guests taking part in the 13th Annual Biker Belles Celebration. Participants will experience the freedom of the open road next to heroes, mentors and friends old and new. The guided Morning Ride will route from the Lodge at Deadwood through the beautiful Black Hills to festivities that celebrate women in riding and support organizations benefitting women’s causes.

Women, Wind & Wheels Free Ride-In Bike Show, presented by Ride Wild

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This all-women’s ride-in bike show will bring together a unique collection of women-owned machines. Throughout the show, Theresa Contreras of The Real Deal Revolution will be welding the trophies to be awarded at the end of the show. Trophies will be awarded for Best Paint, Best Chopper, Best Bagger, Best Classic, Best Cruiser, the FIRST-EVER Best 2-Up Touring Bike (showcasing couples riding), and the Jessi Combs Foundation Award for Best in Show. The Real Deal will also have active artists doing paint, pinstriping, leatherwork, and more throughout the show. All attending will be welcome to try their hand at these trades.

Women Riders Turnout

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Now at 20 percent, women riders are the fastest growing segment of motorcycling and considered by many to be the hope of the industry. This event will show the riding world what 20 percent looks like in a way that can’t be ignored. The drone will go up, the gathering will be recorded, then everyone will disperse to do what they love: ride bikes.

Maiden Moto Art Show, presented by Harley-Davidson

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This all-female traveling art and motorcycle show powered by Harley-Davidson showcases female artists from within the moto community. The show, curated by Savannah Rose, will feature 20+ artists of varying mediums focused on women and their motorcycles and bikes built, owned, and ridden by ladies.

Ride Wild Presents The Wild Gypsy Tour

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This exciting event invites women into the heart of motorcycle culture as part of the Ride Wild Tribe in an immersive five-day, five-night bonding journey at the Sturgis Buffalo Chip with fellow #WomenWhoRide.

Support 2UP


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Those who ride 2UP will find their community visiting with Support 2UP (S2UP), who will be on site throughout the day. S2UP focuses on encouraging and empowering both men and women riders by sharing personal experience, tips, advice, and resources relating to passengers and 2UP riding. They will also be presenting the award for the Best 2UP Bike in the Women, Wind & Wheels Bike Show.

Women’s Day will also feature an afternoon filled with informative sessions with industry experts, one-day women-driven product vendors, free all-day giveaways and networking opportunities with moto celebs and influencers.

Influencers in attendance for Women’s Day at the Chip includes Alisa Clickenger, Nancy Climer, Karlee Cobb, Theresa Contreras, Kathleen Covington, Karen Davidson, Deb Drinan, Lena Fairless, Gevin Fax, Shana Guy, Betsy Huelskamp, Denise Hughes, Craig Johnson, Shawna Jurrens, Laura Klock, Sara Liberte, Jon Montgomery, Brandi Moya, Jill Parham, Jody Perewitz, Penny Osiecki, Kelly Quinn, Ellie Rains, Vicki Roberts-Sanfelipo, Rob Schluter, Savannah Rose, Cris Sommer-Simmons, Diva Amy Skaling, Marilyn Stemp, Stephanie Thompson, Jacqui Van Ham, Robert White, Dana Wilke, Toni Woodruff, Gina Woods and Kelly Yazdi.

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Inclusive and educational events are just a part of what the Sturgis Buffalo Chip has in store for its 40th Anniversary in 2021. Visitors will have the opportunity to experience countless events, including performances from the world’s top entertainers, legendary rides, powerful freedom celebrations, top-tier bike shows, white-knuckle racing events and so much more. All events are held outdoors in an open environment for the safest experience possible. Entertainment is free with camping. A full list of Sturgis Buffalo Chip women’s day events is available at BuffaloChip.com/WomensDay. The Buffalo Chip is home to the Sturgis Rally Information Center and is the official sponsor of the free Sturgis.com Official Sturgis Rally Registration Program.

2021 Sturgis Buffalo Chip Event and Entertainment Lineup

Friday, Aug. 6

Buffalo Chip Official Sturgis Rally Kickoff Party

Puddle Of Mudd

Blacklite District

ULTRA4 Off-Road Racing – Qualifier

Maiden Moto Art Show begins

Buffalo Chip Live begins

Saturday, Aug. 7


Drowning Pool

ULTRA4 Off-Road Championship Racing

School’s Out Chopper Show

Sunday, Aug. 8

Kid Rock

Reverend Horton Heat

FXR Show & Dyna Mixer

Bell Brawl

Monday, Aug. 9

Stone Temple Pilots

REO Speedwagon

Legends Ride

Hardcore Cycles Performance Show and Skinny Tire Bagger Build-Off

Tuesday, Aug. 10

Clint Black

Women’s Day Events

  • Biker Belles
  • The Morning Ride
  • Women, Wind & Wheels Bike Show presented by Ride Wild
  • Women Riders Turnout
  • The Real Deal Event Sessions
  • Suffragist Centennial Motorcycle Ride

Buffalo Chip Super TT Xtreem Flat Track Racing

Sportster Showdown

Mini Bike Show

Wednesday, Aug. 11

ZZ Top

Corey Taylor

Rusty Wallace Ride

Evo Entanglement Bike Show

Thursday, Aug. 12


Black Label Society

Lingerie Fighting Championships

Western Frontier Ride

Buffalo Chip Super TT Xtreem Flat Track Racing

Freedom Celebration

Rat’s Hole Custom Bike Show

Friday, Aug. 13


Black Stone Cherry

Lingerie Fighting Championships

Full Throttle Bagger Blastoff bike show

Saturday, Aug. 14


From Ashes To New

Lingerie Fighting Championships

More announcements coming soon.


About the Sturgis Buffalo Chip

The Sturgis Buffalo Chip is the award-winning leader in music and motorcycle lifestyle experiences. Hailed as The Largest Music Festival in Motorcycling and The Best Party Anywhere, it has been the epicenter of the annual Sturgis Motorcycle Rally since its establishment in 1981. Every August, the Buffalo Chip brings together the world’s largest gathering of music and motorcycle fans, with visitors from all 50 states and over 20 countries. It remains one of the world’s most televised and longest-running independent music festivals. The Chip advances the Sturgis Rally by being home to the Sturgis Rally Information Center and the official sponsor of the Sturgis.com Official Sturgis Rally Registration Program. More details are available at BuffaloChip.com

Further Inquiries:

Cody Ertman



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