The first Saturday of every May, women riders from around the world power up their rides, twist the throttle, and let the world know weāre here. May 6 is International Female Ride Day, and its mission is āto promote and highlight women riders while making a positive difference for women in motorcycling and powersports everywhere.ā To celebrate, Can-Am has planned several group rides in different locations around the world.

IFRD was started in 2007 by Vicki Gray, an avid motorcyclist and owner of the online magazine MOTORESS. It didnāt take long for word to spread about this event, and now riders from around the globe celebrate the role of women in powersports and advocate for gender equality and respect for women in powersports.

āIFRD was born with the purpose of highlighting the fact that women ride motorcycles, enjoy motorcycling ā and have done so since the motorcycle was invented,ā said Gray. āMy call to action ā inviting women to join in on one globally synchronized day to ājust rideā ā seemed the best method to highlight the diverse numbers of women riders.ā
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One of the best things about IFRD is that you donāt have to plan a trip and reserve a spot to participate; all you have to do is āJust Ride!ā All women riders celebrating IFRD, whether in a group or individually, are encouraged to share their photos using the hashtag #IFRD and #IFDR2023.

For the fourth year, Can-Am will be partnering up with IFRD and hosting group rides, both in the U.S. and abroad. Can-Am encourages all women who ride a Can-Am to join the rides and help celebrate together. A full list of these Can-Am-sponsored rides is available on Can-Amās website.

āAs the founder of the International Female Ride Day, I am thrilled to once again have Can-Am as a partner for this yearās celebration,ā said Gray. āCan-Amās commitment to inclusivity and equality aligns perfectly with the IFRD mission to inspire more women to join the community of riders. Together, we can show the world that riding is a passion that transcends gender and encourage more women to discover the freedom and empowerment that comes from hitting the open road.ā
Whatever you ride, we encourage you to join the celebration, share your photos, and participate in the community of other women riders.